Speaker : Tan Sri Dato’ Soong Siew Hoong
Talk on :Towards an effective trade organisation, an efficient Secretariet, Effective Communication and human Relation
Effective Communication Summary :
1.Effective Communication – Giving and receiving the Right Message, Right Person and Right Time
2.Communication error occured when one of the above three elements are missing.Important that the sender and the receipient must have two way comunications
3.Understanding of the Message is important- never make assumption when message is not clear.Solution -Receiptients please clarify to the sender or the Right Person.




